A single answer
AI no longer offers ten links to compare: it synthesises and recommends. Visibility is decided in a few lines.
GEO agency · AI search optimisation
Be the brand that AI recommends
Your customers now put their questions to ChatGPT, Perplexity and Claude rather than Google. GEO places your brand at the heart of their answers, across every AI engine at once.
Search enters a new era
The answer replaces the list of links
Yesterday, you searched on Google and clicked a link. Today, AI writes a single answer and cites a handful of brands. Being one of them means capturing attention before a competitor even shows up. This visibility carries further with advertising on ChatGPT, which places your brand directly inside users' conversations.
A brand-new audience
Millions of users now turn to AI first. It is a fast-growing channel, still barely contested.
A lasting lead
The brands that get cited become references AI keeps reusing. Take the spot early and you hold it for a long time.
Complete coverage
Every AI engine, one strategy
Every engine has its own rules. We work your presence across all the AIs that matter, leaving no query to your competitors.
GPT
ChatGPT
The most widely used conversational engine in the world, with its built-in SearchGPT search.
PX
Perplexity
The answer engine that consistently cites its sources: a key battleground for visibility.
CL
Claude
Anthropic's assistant, rapidly adopted across professional and B2B use cases.
GE
Gemini
Google's AI, built into its services and the Android ecosystem.
AIO
AI Overviews
AI-generated answers right at the top of Google that capture the click before the links.
CP
Copilot
Microsoft's AI, present across Bing, Windows and the Office suite.
Our approach
What we work on to get you cited
For an AI to feature your brand, six levers must line up. We activate them one by one, methodically.
Accessibility to AI crawlers
We make sure the crawlers of generative engines can explore and read your site: robots.txt, speed, clean HTML, content free of paywalls.
Content designed to be cited
We structure your pages into clear, factual, sourced answers, the kind AI happily reuses: definitions, lists, tables, up-to-date data.
Structured data
We implement the Article, FAQ, HowTo and Organization schemas that help engines understand and attribute your content.
Authority and mentions
We build the signals that make your brand credible in the eyes of AI: quality backlinks, mentions on authoritative sites, reviews.
Question mapping
We identify the real questions your customers ask AI and create the answer content that positions you on them.
AI citation tracking
We measure which engines cite you and for which queries, then adjust the strategy month after month.
Method
Our GEO method in 4 steps
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01
AI visibility audit
We query the main engines on your strategic searches to see where you stand, who gets cited instead of you and why.
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02
Citation strategy
We prioritise the high-stakes questions and build the content plan that makes your brand the go-to answer.
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03
Production and optimisation
We create and optimise pages, deploy structured data and strengthen the domain's authority.
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04
Measurement and iteration
We track your citations and the traffic generated, then refine continuously to gain ground on every engine.
SEO + GEO
GEO complements your SEO, it does not replace it
Solid, structured, authoritative content performs everywhere: in Google's results and in AI's answers alike. We run both together to cover all of search, the classic and the generative.
SEO captures those who still search by keyword, GEO captures those who query AI directly. Together, they leave no query to your competitors.
SEO
Ranks you in Google's links. The foundation of search traffic.
GEO
Gets you cited in AI's answer. The fast-growing channel.
We answer you
FAQ: everything about GEO
What exactly is GEO?
GEO (Generative Engine Optimization) covers the techniques that get your brand cited in the answers of generative AI such as ChatGPT, Perplexity, Claude or Gemini. Where SEO aims to appear in Google's list of links, GEO aims to feature in the answer written directly by the AI.
Why start now?
A growing share of searches no longer goes through a list of links but through an AI-generated answer. The brands cited today build a lead that is hard to close, because the engines learn to treat them as references. Waiting means letting your competitors take the spot.
Which AI engines should you target?
We focus first on ChatGPT and Perplexity, which are heavily used, then Claude and Gemini, whose adoption is rising fast, without forgetting Google's AI Overviews, which reach a massive audience. The right mix depends on your sector and your audience, which we analyse during the audit.
Do you have to choose between SEO and GEO?
No, the two reinforce each other. Solid, well-structured, authoritative content performs both on Google and inside AI. We often run the two together: SEO captures classic search, GEO captures the audience that queries AI directly. It is complete coverage of search.
How long does it take to see results?
The first citations usually appear within 4 to 8 weeks, with significant results in 2 to 4 months. GEO is often faster than SEO because AI engines frequently re-evaluate their sources, provided your site is accessible and your content genuinely useful.
How is performance measured?
We track for you, engine by engine, which questions cite your brand, your position in the answer and the traffic generated. You receive a clear report every month, jargon-free, with the next actions to take.
Get cited by AI before your competitors
We analyse your visibility across AI engines and send you the first actions to take, with no commitment